Monthly Archives: June 2017

A Thing Of The Past? By Brett Miller

What can you do to make your mailing list payout even more money for you? Cosmetic and personal care products, household items and wellness are the strongest sectors in direct selling. Lettershop: A company that will assemble and insert the … Continue reading

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Marketing & Advertising Consulting Services ⋆ One Source Direct Marketing

Marketing is the backbone of the success of every business. Conversion rates are higher as people are interested in your product or service. Most marketing mediums run lower response rates, but when you using a script on the phone (or … Continue reading

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How To Calculate Direct Mail Response Rates And Profits

In a competitive market, suppliers will actively advertise their products to customers. Accurate adjustments can be made in subsequent mailings based on tracking responses (i.e. sales, inquiries and reply cards) to each campaign. This could include poor customer satisfaction, delayed … Continue reading

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