Tag Archives: campaigns

The Eight Ways Direct Response Radio Enhances DRTV Advertising Campaigns By James Clark

As the name implies, direct marketing is a more direct form of marketing that approaches advertising from a non-traditional point of view. Management services usually include: marketing of the list, coordinating and controlling rental activity and accounting. Make sure that … Continue reading

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How To Measure Your Direct Mail Campaign’s Success

Only a few years ago, direct marketing meant sending out thousands of letters that included an advertising offer to customer or prospect address lists and sending them through the postal system. Source Marketing Direct® focuses on direct, face-to-face sales through … Continue reading

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